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Mercado Libre keeps its inventory away from outside AI shopping agents, for now

Mercado Libre keeps its inventory away from outside AI shopping agents, for now
Image: MarketBeat

CEO Ariel Szarfsztejn is betting on an in-house shopping agent, while Q3 operating margin slid to 6.3% on heavy investment.

Source: MarketBeat

Mercado Libre's third-quarter net revenue and financial income rose 45% to $10.75 billion. Operating income fell to $676 million from $724 million a year earlier, cutting the operating margin to 6.3% from 9.8%. Net income rose 6% to $448 million, and shares fell as much as 8% after the report.

On the call, CEO Ariel Szarfsztejn said the company will not, for now, supply its inventory to external platforms for agentic shopping and will build that experience inside Mercado Libre instead. Its own shopping agent is live for a small share of users in its three largest markets. He called early results promising but shared no numbers. CFO Martín de los Santos said the extra revenue from better conversion and click-through in model-powered search more than covered the model costs. He added that AI spending rose about $30 million from the prior quarter and that engagement with Mago, the fintech assistant, improved.

The company's automated campaign advisor now manages advertising for 56,000 sellers, almost four times as many as three months earlier.

Read the full article at MarketBeat

Our take

Mercado Libre says it will not, for now, supply inventory to external AI shopping agents, keeping customer data and search ad revenue in-house. Its own search and agent become the main route to discovery on the platform.

Sellers should tighten titles, attributes and reviews, and test the campaign advisor against a holdout before giving it budget. Direct-to-consumer brands may gain an opening, since outside assistants will need other sources for shopping queries.

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Key takeaways

  1. No inventory for external agent platforms, by management choice, for now
  2. In-house shopping agent is live for a small share of users in its top three markets
  3. CFO says AI search revenue gains more than covered model costs

Read related stories: Retailers pick sides on outside AI shopping agents

Original reporting

MarketBeat

Read the original report

Published

Retailers pick sides on outside AI shopping agents

  1. Cloudflare says sites bear the cost of AI agents as Meta's Muse adds shopping tools
  2. Amazon lets invited US shoppers buy through Alexa for Shopping by text message
  3. Mercado Libre keeps its inventory away from outside AI shopping agents, for now (this post)
  4. Shopify's AI-referred orders grew 3.3x, and it still won't disclose the base
  5. Amazon says 400 million used Alexa for Shopping, and keeps rival agents at arm's length
  6. Walmart opens its store to outside AI agents, with spending caps and no card data